Founder & CEO, Autora
San Francisco Bay Area
Automotive retail, rebuilt as software. I founded a licensed dealership, and I buy the inventory that fills lots like it.
Autora is a California-licensed automotive dealership and technology platform. I work across the product, the software, and the vehicle operations underneath it.
Wholesale vehicle purchases, 2026
$5.4M192 vehiclesthrough 23 August 2026Avg $28K per vehicle
August
$5.4M192 cars
| Month | Cumulative spend | Cumulative vehicles | Basis |
|---|---|---|---|
| January | $169K | 6 | Actual |
| February | $620K | 22 | Actual |
| March | $1.4M | 49 | Actual |
| April | $2.2M | 79 | Actual |
| May | $3.1M | 110 | Actual |
| June | $3.9M | 140 | Actual |
| July | $4.8M | 169 | Actual |
| August | $5.4M | 192 | Actual |
| September | $6.5M | 229 | Projected |
| October | $7.3M | 259 | Projected |
| November | $8.1M | 288 | Projected |
| December | $9.0M | 318 | Projected |
Flagship
March 2025 to present
Autora is a California-licensed automotive dealership and technology platform. I founded it in March 2025 and work across strategy, product, and the vehicle operations underneath: what gets bought, how it is priced, and how the whole transaction runs online.
The platform covers vehicle discovery and search, financing and prequalification, identity and income verification, payments, digital contracting, and transaction processing, with the data-driven inventory and pricing systems behind them.
My role covers
The transaction, end to end
Discover
Search and land on a vehicle
Finance
Financing and prequalification
Verify
Identity and income verification
Pay
Payments and deposits
Sign
Digital contracting
Close
Transaction processing
How I think
Buying at wholesale is a decision made on incomplete information under a clock. Condition, history, comps, reconditioning, transport, and turn all point in slightly different directions, and they have to resolve into a single number before the lane moves on.
Inputs
Decision
Maximum bid
One number, set before the lane opens and held once it does.
Experience
Mar 2025 - Present
Current
Founder & CEO
Founded and operates a California-licensed automotive dealership and technology platform focused on digitizing vehicle commerce and financing.
Dec 2025 - Present
Current
Vehicle Acquisition Analyst
Full-time / On-site
Buys used-vehicle inventory across wholesale auction and dealer channels, underwriting each unit against market demand, valuation, and projected profitability.
2026
Software Engineer
Software engineering at an enterprise technology startup, working in the codebase alongside the product team.
Jan 2025 - Jun 2025
Sales Specialist
Full-time / Fairfield, CA
Worked the retail side of a dealership: vehicle selection, product presentation, financing, trade-ins, and transaction coordination.
Selected work
Capabilities
Operating experience across acquisition, retail, and dealership systems.
Turning messy market information into decisions that hold up.
Strategy, positioning, and the details of what actually ships.
Full-stack work on the platform behind Autora.
The short version
Selling cars at Fairfield Subaru showed me how the transaction actually works for the person buying: how long it takes, how much of it is paperwork, and how little of it has moved online.
Founding Autora and buying inventory at wholesale are two halves of the same interest. One is the customer side of the transaction, the other is the economics that make it possible. Economics and computer science at UC Davis is where the analytical half comes from.
Contact
Open to conversations with founders, operators, investors, and teams building in automotive, product, and data.
Direct
Based in the San Francisco Bay Area.
